Still/Static Graphic Design

Being responsible for the majority of the design work at The Old Market and STOP THE TRAFFIK has been such an incredibly fun challenge. With so many different purposes and so many different shows, campaigns, projects and partnerships, I have become used to turning around professional quality designs quickly and to many different specifications and for many different contexts. All of the following design work was carried out through Adobe Creative Cloud.

Below are some examples of my work:

During my time at The Old Market, I have been responsible for re-branding The Old Market's membership scheme called TOM's Friends; for branding a copywriting on the successful Gig for a Gig scheme; for branding and copywriting on the TOMtech mini-season; the design, copywriting and marketing campaign for MOVES Festival;. for the design and production on various pieces of internal signage and fundraising marketing materials; and for the design and production of various flexible show and event poster assets. For each of these projects I went through a detailed design process in concert with venue management and eventually settled on the above designs.

But a rebrand is about more than aesthetics, it is also an opportunity for audience development and relationship management. I was responsible for organising exclusive Friend's members events where I went through the upcoming programme, took feedback, and got to know members.

For example, during the rebranding of our membership scheme, I reached out to local restaurants with strong audience crossover and developed a mutually beneficial relationship of active audience sharing to help strengthen our business networks and capitalise on the areas thriving culinary scene.

Find out more about the projects that I have been a part of through the projects tab.